In February 1995, SM Entertainment set up its capital fund at ₩50,000,000. In 1999, Lee created Korea's first R&B duo, Fly to the Sky, with members Hwanhee and Brian, adding to Lee's list of successful groups. Soon thereafter, Lee created Shinhwa, and once again, the band attained the same popularity and success, continuing Lee's streak of producing successful artists. Both groups became successful during the late 1990s. 3.3 2009 MNet Asian Music Awards boycottĪfter graduating from Seoul National University and pursuing his own career as a singer, Lee Soo Man surveyed teenage girls on what they wanted to see in music groups and started the boy group H.O.T.1.4 2012: ENT, S.M.ART EXHIBITION and new contracts.1.3 2010-2011: United Asia Management and joint ventures.1.2 2000s: Second generation and expansion.SM Entertainment also co-publishes Avex Trax releases for Japanese artists such as Ayumi Hamasaki, Namie Amuro, and Koda Kumi, as well as Johnny's Entertainment acts like Arashi and KAT-TUN. It is also home to actors like Go Ara, Kim Min-jong and Lee Yeon-hee.

Once the home to groups such as H.O.T., S.E.S., and Shinhwa, its current roster of recording artists include artists in Korean entertainment like Kangta, BoA, TVXQ, TRAX, The Grace, Super Junior, Zhang Liyin, Girls' Generation, SHINee, f(x), EXO, Red Velvet and NCT. The label is one of the 'big three' record companies of Korea along with YG Entertainment and JYP Entertainment because of strong market share and international operations, they lead and started the Hallyu wave. Initially, 'SM' was an abbreviation of the agency founder's name, but now stands for 'Star Museum.' Its current CEO is Kim Young-min. Entertainment (Hangul: SM엔터테인먼트) is an independent Korean record label, talent agency, producer, and publisher of pop music, founded by Lee Soo-man in South Korea.

Pop, Dance, Electropop, Classic, R&B, K-pop

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